SEO Services

The importance of having high rankings in the results page is evident. The process of going through the steps required to have a higher rank in search engines is known as “Search Engine Optimization” and is a part of the internet marketing process. If you want to expand your business horizons and rankings online, SEO services are a must! Pnestec Systems follows an organized approach to search engine optimization that helps customers in improving traffic on their website.

Our SEO services includes areas such as:

  • Well-structured web page design
  • Submission to search engines and selected directories
  • Appropriate website linking from other sites
  • Well written website content
  • Carefully designed meta tags, description and HTML

Search engine optimization (SEO) is a process of bringing your website in the top search engine ranking for a strategically defined set of keywords. SEO brings your website visible on the internet in the top search engines (Google / Yahoo / MSN) results which are helpful in capturing more clients / visitors.

Some of the Benefits of Search Engine Optimization & Marketing include:

  • Increase and improve visibility on various
    search engines.
  • Increase targeted traffic on your website.
  • Increase qualified leads and conversions
  • Increase online areas of influence

In addition to above mentioned services and
innovative & strategic optimization methods,
our company performs various services for the
promotion of your website:

  • Website optimization
  • Social Media optimization
  • Email marketing
  • Proper utilization of Web 2.0 services
  • Proper display of Web Analytics
  • Webmaster tool
  • Keywords research, search terms analysis and their proper usage to qualify visitors to your site
  • Affiliate marketing, fine-tuning of Ads and banners as situation demands

Pnestec is having a team of highly experienced and talented professionals, that feed your website to be much ahead among the competitors and attract more and more visitors by following excellent search engine practices. Our skilled SEM / SEO experts are proficient to understand the complexities of SEO which affects your website ranking and Return on Investment (ROI) of your business. We value your money and assure you to get a high return on investment by achieving maximum visibility for your website on Internet.

Our SEO techniques include the following:

Keyword Research: This technique is used to analyze the internet traffic and see what words and phrases Internet users are using to search the internet. We usually get suggestions from our clients and then advise them which one is the best or a new one that we see from our analysis.

Webpage Ranking Analysis: This is an initial and monthly report which shows how your page ranks against a given search engine, usually Google, Yahoo and/or Bing.

Existing Web Page Restructure Using Search Engine Criteria: This is rebuilding your existing web page to meet search engines criteria.

Competitor Structure Analysis: This service compares the structure of a competitor's web page to yours. It would also show how well your competitor has optimized their web page and if there is room for someone to overtake them in the rankings.

URL Indexing & Getting URL Indexed In The Major Search Engines, They Are: Google, Yahoo, AOL, MSN, AltaVista, HotBot, AskJeeves, Lycos, Netscape, Open Directory, and getting indexed means getting listed in their index table...which is must for any site.

Reciprocal Link Program: One important criterion for any optimization process is link popularity. During page and competitor analysis we can determine just how many links are needed to best position a web site.

Our search engine optimization process can be described through as below:


Site wide Factors

  • Preparing a detailed SEO Strategy by making site analysis
  • Competitors analysis and report preparation
  • Site change Suggestion and Implementation

Site change implementation


On-Page Optimization

  • Basic Keyword Research and identification
  • Optimizing Title Tags, Image alt Tag & Meta Tags
  • Headers Tags (like – H1, H2, … H5)
  • Keyword Density
  • Content Optimization
  • Meta Description
  • Site Maps (XML, HTML)
  • Optimization Site Directory and structure, Navigation
  • Anchor Text Optimization


Off-Page Optimization

  • Search Engine Submission
  • Directory Submission
  • Social Bookmarking
  • Blog Commenting
  • Forum Posting
  • Press Release
  • Classified Ads
  • Weblog 2.0
  • PDF Submission
  • Article Submission

Achieving high natural Search Engine ranking is dependent on two main factors:

  • On page Optimization
  • Off Page Optimization

[Read More]

The table below illustrates the main Search Engine Factors:


On page Optimization

Off Page Optimization

  • Initial Site Analysis
  • Competitor Analysis
  • keyword Density Analysis and Placement
  • Initial Ranking Check
  • Traffic Analysis
  • Site Structure Analysis
  • Content Optimization
  • Keyword Research
  • Keyword Finalization
  • Meta Tags
  • Title Tags
  • H1, H2…..H5 Tags
  • Alt Tags
  • Image tag
  • Anchor Text
  • HTML Validation
  • Creation & Submission of Sitemap
  • Search Engine Submission
  • Social Bookmarking
  • Directory Submission
  • Directory Submission Validation
  • PDF Creation and Implementation
  • Article Creation & Submission
  • Blog Commenting
  • Forum Posting
  • Press Release Creation & Submission
  • Weblog 2.0
  • Classified Ads
  • Link Building
  • Video Optimization
  • Monthly Activity Reports
  • Ranking and Traffic Check
  • Search Engine Marketing
  • Social Media Marketing
  • Social Media Optimization

In the section below, we will reveal how the websites can achieve high search engine rankings with the right balance of On Page and Off Page Optimization activities.

On Page Optimization Gaps

The prominent activities under on page optimization are as follows:

Meta Tags & Keyword Analysis

  • All Meta Tags (Title, Description, Keywords) need to be optimized for specific sections of the web site with unique and customized Meta Tags for each section.
  • We will provide very sophisticated keyword analysis using a very vast Database of the most popular searched terms; we will develop 20-25 keywords that will be utilized in thematic grouping.

Content Development

  • The client needs static content to drive significant amounts of ongoing click through traffic – we will create 10 SEO optimized pages. All pages will be focused on specific keywords to drive qualified traffic.
  • Each page of content will be focused on Topical Subjects or articles.
  • Each specialized content page will have 2-4 paragraphs of text optimized to develop topical and sub themes consistent with the overall LSI (Latent Semantic Indexing) strategy for the site.
  • All Content Pages will be highly optimized for Search Engines through usage of highly targeted keywords that are integrated with the text utilizing a precise mathematical formula.
  • Content will be done in standard HTML and reflect existing UI, Color Scheme of the existing site.
  • All new Content will have optimized Titles, Descriptions and Keywords in standard Meta Tag format reflecting clients branding.
  • We will assign a Professional Copywriter and all Content will be pre approved with client prior to uploading to web site and/or we will work with client’s existing content when/where feasible.

Off Page Optimization Gaps

The prominent activities under off page optimization are as follows:

Article Development and Submissions

  • We will develop 10 Articles, with 2or3 paragraphs per article; each article will feature 2or3 keywords that will deliver targeted traffic and link development.
  • We will provide submissions of Articles to a network of sites that we have established relationships with, ensuring all articles will be published, which will in turn drive keyword rankings and traffic.
  • We will also provide manual submission to top tier Search Engines and Directories including Google, MSN, OPDP, AltaVista, AOL/NetFind, HotBot, Lycos, Web Crawler and a list of Directories.

Specialized SEO Services

  • Create Dynamic XML Site Map Page - based on Google’s specifications.
  • Link Strategy is included with an objective of new links developed for the web site.
  • Analyze rankings, with re-optimization and re-submission as needed on an ongoing basis.
  • Provide monthly report showing web site rankings after completion of initial 30 days.
  • Submitting Press Release to increase traffic and creating awareness.
  • E-mail Campaign.

Besides this, we also offer specialized forum promotion, SMM and SMO services to popularize your specialty among targeted prospects. If you want to expand your online business and page rankings, choose our SEO services and ensure return on your investments! We have a widespread approach in search engine marketing (SEM) which helps you characterize, develop and implement powerful, best priced and unbeaten SEO & PPC strategies to empower your online business prospective.


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